FOR THOSE WHO WEAR THEIR HEART ON THEIR SLEEVE
Introducing the Hawaiʻi Standard Shirt. An amazing shirt for an amazing cause...
100% of profits from Hawaiʻi Standard Shirts go to the grassroots initiative, Help Maui Rise
Funny enough, "United Islands" is the name that almost never was.
One of the first things I did in starting my brand was to go through quite a rigorous naming exercise. One particular thing I did I wanted to share with you in case it's useful to any aspiring entrepreneurs out there. It helped me direct my brainstorming along certain paths rather than being totally scattershot in my thinking.
Funny enough, "United Islands" is the name that almost never was.
One of the first things I did in starting my brand was to go through quite a rigorous naming exercise. One particular thing I did I wanted to share with you in case it's useful to any aspiring entrepreneurs out there. It helped me direct my brainstorming along certain paths rather than being totally scattershot in my thinking.